Trusted Freshness - Vertical Farming Franchise

Looking for a turn-key business venture? Look no further than Canada’s newest vertical farming enterprise.

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  • Finance requirements
    Initial Franchise Fee: $25,000
    Total Investment: $630,000
  • Available areas

Canada’s newest vertical farming enterprise

Located in Alberta, Trusted Freshness provides franchise opportunities for entrepreneurs, investors and immigrants looking for a turn-key business venture.

We provide franchisees with everything they require to operate and grow a wide variety of fresh and nutritious produce that includes micro greens, leafy greens and vine crops in a fully-controlled indoor urban environment.

With Trusted Freshness amalgamating the growing, packaging, and distribution of produce in a safe food environment under one roof, the franchisee is assured of optimum quality produce for the ready markets Trusted Freshness has secured.

vertical farmingVertical Farming

Trusted Freshness Vertical Farming is a type of indoor greenhouse hydroponic agriculture that is designed to maximize production and efficiency per square foot by growing crops in stacked multi-tiered deep-water culture (DWC) grow beds, using proprietary LED grow lights.

The modular Trusted Freshness vertical farm design is very adaptable to repurposed warehouse facilities.

The Franchise Approach

  • We developed a franchising model to provide locally grown, fresh, safe, nutritious and affordable produce
  • We have taken the best available growing technology and packaged it with our Franchisee Services Program to make it available in commercially viable components, called ‘spokes’
  • We are providing the key equipment, components, training and management pieces to allow us to franchise our business model to people who are new to vertical farming
  • We created a training curriculum to ensure competence and adherence to food regulations
  • We will co-locate basic Franchisees with a Master Franchisee (called ‘hubs’) to achieve maximum Efficiencies
  • We provide all marketing of Trusted Freshness branded fresh produce

The Franchise Model

Fresh Produce

Vertical Farming

Produce Handling


  • All equipment & consumables and most services provided by franchisor, including all marketing & training
  • A ‘Least Management Intensive’ approach to franchise ownership

Hubs & Spokes

  • Hubs – Master franchisees with growing beds, cooling/storage, processing, logistics
    • Average investment about C$1.5 million, can service approx. 36 spokes
  • Spokes – co-located smaller franchisees – they just grow produce
    • Average investment about C$630,000
    • Co-location speeds franchise sales and improves operation and financial efficiencies


  • Edmonton Master Franchise is the showcase and under development
  • Canadian cities with population exceeding ½ million, in-fill in large centres

Franchisee Services Program

  • Assistance in the selection and sourcing of, or layout of, a suitable facility;
  • Training with multiple levels of hands-on competence in vertical farming in conjunction with horticultural experts;
  • Franchising materials: training manuals, operating manuals and forms, accounting systems;
  • Assistance in approaching financial sources for accessing loan capital;
  • Assistance in gaining certification with food safety regulations such as CanadaGAP®;
  • Logistics management for produce handling;
  • Market access, distribution and sales of all produce through single-desk marketing;
  • Branding identification for market positioning and recognition;
  • Crop selection and scheduling for fair income participation of all franchisees;
  • Pre-seeded growing medium for labour savings;
  • Benefits from bulk buying of LED lights, seeds and nutrients, and potentially services such as insurance;
  • And more.

Get in touch with us by completing the form below to learn more.


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